In my last post I mentioned how important space is when conducting an interview. Space is complex. Space and Place are two different concepts that are used interchangeably in everyday conversation but have been theorised differently and to different effect. Space of flows Space of places Castells argument in The Information Age Trilogy (1996-1998) discussed […]


We research people in two ways, quantitatively and qualitatively. Quantitative is when we use figures, facts and numeric data to gather information. Some methods used are: UK Census 2011 Consumer habits (surveys) £££! Digital traces and tracking Attendance monitoring Qualitative research, according to Berg qualitative researchers are, ‘most interested in how humans arrange themselves and […]


Ethnography is when the researcher participates actively in an extend period of time observing every single detail in others people life, gathering information and data through formal or informal interviews. It’s focused in a particular group of people which is based on Naturalism and Positivism. Positivism involves testing hypothesis and theorist while maintaining control over […]


  Research is the systematic investigation into and study of materials and sources in order to establish facts and reach new conclusions. There are 5 questions we need to ask, which are: “what, where, why, how, when” when we do a research. It requires the researcher to be critical which make the information gathered be precise […]

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